Best AI Search Tracking Tools in 2026: 9 Platforms Compared

Semrush is a practical choice if you already do SEO there. The pricing page lists a Free plan ($0, no credit card) with 1 demo project, 10 reports per day and AI visibility features, plus a 7-day free trial for paid plans.

The paid SEO plus AI Search tiers are priced as follows: SEO at $139 per month ($117.33 billed annually) with AI search tracking, AI sentiment monitoring and custom prompt monitoring, Starter at $199 ($165.17 annually) tracking 50 prompts daily for one domain, and Pro+ at $299 ($248.17 annually) tracking 100 prompts daily. Advanced is custom and offers unlimited daily prompt tracking, share of voice and API integration. The page names Google Search, ChatGPT, Perplexity and Gemini, with others noted as more.

The catch is that you are buying a bundle. If you only want AI tracking, a dedicated tool may offer more prompts for the money.

Brand Radar is Ahrefs' answer to AI search tracking. Ahrefs' pricing page lists Brand Radar AI from $199 per month, plus custom prompt packages at $50 (Basic), $100 (Growth) or $250 (Scale) per month. Ahrefs' main plans start at $129 per month (Lite, with 150 AI prompt checks) and rise to $249 (Standard) and $449 (Advanced).

The Brand Radar page lists AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot, with Claude available on the AI Visibility Index at 8 checks per update. Custom prompt tiers are measured in checks and prompts (Lite is 150 checks and 5 prompts, for example), and updates are daily.

Prices in euros and dollars differed between its pages (the Brand Radar page showed EUR 179 for the index), and the terms for custom prompts were not clearly explained, so confirm before buying. A free AI visibility preview is available through the AI Visibility Checker.

Profound is the enterprise-grade name in this space. Its pricing page shows a free Trial plan with 50 unique prompts tracked daily for 7 days across ChatGPT, Gemini and Google AI Overviews, and a custom-priced Enterprise plan with up to nine engines, including ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude and Exa Search.

Enterprise adds all-time data history, CSV and JSON exports, API access, ChatGPT Shopping tracking and SOC 2 and SSO support. The page also mentions a self-serve Agency Growth plan with 400 credits per month per client workspace, with no price listed. Its home page claims it is trusted by a third of the Fortune 100, which is the company's own statement.

It makes the most sense for large brands or agencies with a budget and a need for security reviews. Smaller teams will probably find the lack of a public price a hurdle.

Peec AI describes itself as an AI search analytics platform for marketing teams. It tracks brand visibility, position and sentiment in AI answers, benchmarks competitors and suggests actions. The pages list ChatGPT, Perplexity and Gemini, plus an AI Mode visibility tracker.

The feature list is broad: prompt volume scoring, source analytics, AI shopping with SKU-level tracking, brand perception scoring, gap analysis, a crawlability audit, automated reporting, a Data Studio connector, an API and CSV exports. Plans are named Starter, Pro and Advanced (monthly) with a custom Enterprise tier. Limits vary by prompts, models, tracking frequency, countries, languages and users.

Peec's own pages explain that monthly AI answers equal tracked prompts multiplied by active models and frequency, which is a handy way to estimate your needs. The site claims 3,500+ brands and agencies use it. We could not see dollar prices, so use the free trial to see what your plan includes.

AthenaHQ uses credits, where one credit equals one AI response. The free Essential plan includes 300 credits, unlimited users, prompt and response analysis, source and competitor insights, content recommendations and tracking across ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot.

Starter is $295 per month with 3,600 credits a month and 11 models (ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI and Mistral). It also adds country-level support, CSV export, on-page and off-page actions and a content optimization agent. API access and extra credits are paid add-ons. The page notes a 17% discount for annual billing without giving the annual price.

Enterprise adds SSO, audit logs, multi-region and multi-language support, persona targeting and BI tool support for Tableau, Power BI and Looker. The free plan is a decent way to test the product, but the jump to $295 is steep for small teams.

SE Ranking is a lower-cost route if you already track rankings. Its AI Search add-on costs $71.20 per month billed annually ($89 monthly) for the 200-prompt tier, with 450 and 1,000-prompt tiers also listed. It covers AI Overviews, AI Mode and ChatGPT, with unlimited competitor research and access to SE Visible (200 prompts) for tracking mentions, citations and sentiment.

Its core plans also include prompt tracking: Core is $129 per month ($103.20 annually) with 100 prompts tracked daily, and Growth is $279 ($223.20 annually) with 250 prompts. Enterprise is custom.

The 14-day trial needs no credit card and includes 20 AI prompts per day and AI competitive research for up to 3 domains. The limit is engine coverage: only three engines are named for the add-on, so check whether Perplexity or Gemini matter for your audience.

Scrunch is aimed at brands that want to track how different audiences are answered. Starter is $250 per month on annual billing ($300 monthly) and includes 350 custom prompts, 1,000 industry prompts and 3 personas. Growth is $417 per month annually ($500 monthly) with 700 custom prompts, 2,500 industry prompts and 5 personas. Enterprise is custom.

All plans track ChatGPT, Claude, Gemini, Perplexity, Google AI Mode and AI Overviews, and Meta. They also include a prompt manager, content gap insights, citation tracking, a reporting dashboard and agent traffic monitoring. Page audits are 5 on Starter and 10 on Growth.

The 7-day trial gives Starter limits and three user licenses with no credit card. Annual billing carries a 17% discount. It is a strong pick for teams that want a dedicated tool with wide engine coverage, though the price is well above add-on options.

Rankscale is the lowest-cost paid option we found. The page lists Essentials at $17 per month on yearly billing (shown as starting at $20), Pro at $99 with 1,200 credits and 10 brand dashboards, Pro+ at $229, Growth at $385 and Enterprise at $780.

Credits drive the cost. Each query to an AI engine typically costs about 0.25 credit, so the page's own example of 50 prompts run weekly comes to 162.5 credits per month. Pro and above track ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, DeepSeek, Mistral, Claude and Copilot, and Grok is mentioned in the comparison.

The 7-day Pro trial lets you test it before paying. The trade-off is that the Essentials plan details (credits, dashboards) were not shown, so check what you get at that price.

Writesonic is known as a content tool, and its AI visibility plans pair tracking with suggested actions. Starter is $79 per month billed annually and tracks 50 prompts on three platforms (ChatGPT, Gemini and Google AI Overviews). Basic is $199 with 100 prompts, and Growth is $399 with 200 prompts, sentiment analysis and a trial Action Center.

Enterprise is custom and covers nine platforms, including Perplexity, Claude, Grok, Microsoft Copilot and Google AI Mode, with prompt diversification, AI search volume insights and alerts. All plans track daily and cover one market, and ads monitoring is included.

The page offers a free trial without a credit card on Starter, Basic and Growth, and a 7-day refund. The savings math on annual billing and the FAQ did not match, so confirm the final price at checkout. It is a good fit for teams that want one tool to find gaps and then act on them.